MARCELO FLORENTINO.

Hello, there! I'm a Creative Copywriter - currently based in the USA.

MARCELO FLORENTINO.

Hello, there! I'm a Creative Copywriter - currently based in the USA.

Screenshot 2026-09-16 at 2.38.20 PM.png

-196 Game Show

“3, 2, 1… Release the Ultimate Taste!”
Welcome to the -196 Vodka Seltzer Game Show, a social-first campaign that will put contestants through the most outrageous and delicious challenges they’ve ever faced. Created alongside VML New York.

All SKOL BEATS // Fire & Frost -196 VODKA SELTZER // Game Show NESTLÉ // Carousel BURGER KING // Chocolate Whopper SHELL // The Giving Pump SEAWORLD // Dive Into Wonder SHELL // Powering Progress BURGER KING // Hack The Wait -196 VODKA SELTZER // The 4ht Wall U.S. MARINE CORPS // Full Circle SHELL // Performance Unbound Wi-Fi // Alarm SHELL // She Will NESTLÉ // Stop The World SHELL // Drive With More ABSOLUT VODKA // Greyhound NC LOTTERY // Corvette & Cash MAGALU // Black Post

SKOL BEATS // Fire & Frost -196 VODKA SELTZER // Game Show NESTLÉ // Carousel BURGER KING // Chocolate Whopper SHELL // The Giving Pump SEAWORLD // Dive Into Wonder SHELL // Powering Progress BURGER KING // Hack The Wait -196 VODKA SELTZER // The 4ht Wall U.S. MARINE CORPS // Full Circle SHELL // Performance Unbound Wi-Fi // Alarm SHELL // She Will NESTLÉ // Stop The World SHELL // Drive With More ABSOLUT VODKA // Greyhound NC LOTTERY // Corvette & Cash MAGALU // Black Post